Wednesday, April 29, 2020 – Friday, May 1, 2020

JW Marriott Phoenix Desert Ridge Resort & Spa
5350 East Marriott Drive, Phoenix, Arizona 85054
Phone: 480-293-5000
Toll-Free Reservation Center: 1-800-835-6206




Shane Ray,
NFSA President

The year is 2020. Remember when that year seemed so far away? Yes, time is fleeting, and I hope you are busy making plans to not miss the NFSA 2020 Annual Seminar and Business & Leadership Conference. If you are into leadership, history, and fire protection, this year’s event promises to deliver all that and more. The more that always makes an NFSA conference great is YOU! We will network, learn, plan, and grow, all in a beautiful location!

#fastestwater under the sun is our theme and I believe that is a very fitting one for us and with perfect timing! The momentum that we feel is because we are all working and growing together as an industry. As we focus our efforts on promoting the industry advancing the concept of fire sprinklers, we realize the benefits that come from that. Our industry is experiencing its strongest time since 2007, and yes, we are planning for what we do if another recession hits. That’s part of the beauty of our annual gathering. Being there makes a difference.

I am most excited about the opening of the conference this year. President Harry Truman will open our conference by reading his speech delivered in 1947 to the nations highest government and fire officials in the land. Of course President Truman is deceased, but we will have his grandson, Clifton Truman Daniel with us to share history and deliver it in character. Don’t miss this, it was history then and NFSA was present in 1947 and we are leading more than ever NOW.

Thanks to your feedback and the leadership of our Seminar Committee, especially its former chair and now our Chair of the Board Kent Mezaros, we have made sure that the conference is not spread out over too many days. We’ll begin at 8:00 a.m. on Wednesday and conclude with our Awards Banquet on Friday night, so three action packed days! This site provides all the details, but I sure hope you’ll plan to be there!

As your President, I continue to be humbled by the opportunities that are presented. It’s an honor to serve this great industry and I look forward to all that I’ll learn by having time in the desert to listen to you. If you have questions, comments, and/or concerns, please send me an email or give me a call. I love hearing from you!

Until we see each other, I hope you’ll make sure you get the early bird discount, and I look forward to seeing you at the conference!

Shane Ray
NFSA President


Registration is open and we hope you’ll sign up soon to secure your spot. We do have limited space available, and first-come, first-served policy is in effect for this event. You won’t want to miss it, and we hope you’ll assemble your team and join our excitement!

2020 Seminar Registration Fees

Early Bird

(before 03/16/20)



(after 04/29/20)
Full Conference Pass$744$1,445 $788$1,530 $875$1,700
Spouse Pass$468$935$495$990$550$1,100
Junior Pass (13-20)$255$510$270$540$300$600
Child (12 and under)$0$0$0$0$0$0
Exhibitor Booth Staff$319$638$338$675$375$750
Wednesday Pass$340$680$360$720$400$800
Thursday Pass$340$680$360$720$400$800
Friday Pass$340$680$360$720$400$800
Banquet Only*$170$340$180$360$200$400
Golf Outing$250
*This is available for people only attending Awards Banquet; tickets available at registration.
Our early bird price deadline is March 16, 2020.



• Bring 5-9 additional full registrants and get $250 off your total. Promo code: Bringmore5
• Bring 10 or more additional full registrants and get $500 off your total. Promo code: Bringmore10
Registrants must be done at the same time, no exceptions. Not valid for Spouse registrants.

You won’t want to miss the learning, networking and fun in the sun!

We hope you’ll attend and bring your team!
We look forward to seeing you there!


Check out last year’s event!


Be Sure to Visit Our Vendors!

Ames-Watts Brand
Core & Main
Gast Mfg
General Air
Job GmbH
Kennedy Valve
Newburgh Windustrial
Titus Industrial

Thanks to all our sponsors